‘Abu Dhabi SME Hub’ expands offerings to empower entrepreneurs

The Abu Dhabi SME Hub (www.adsmehub.ae ) , the interactive knowledge platform
launched in 2021 as a public-private partnership initiative, has expanded its offerings
to empower mSMEs and startups to drive the growth of this vital sector and contribute
positively to sustainable development.
The platform is a collaboration between the Abu Dhabi Department of Economic
Development (ADDED), Khalifa Fund for Enterprise Development, and Dunes
Ventures, a venture builder by Mediaquest Business.
It has launched business educational web-series to provide entrepreneurs and start-ups
with necessary, timely and interactive guidance to support their journey to success.
These series shed light on successful companies and core skills-sets to start and grow
thriving businesses. The two web-series, ‘Pin the Pitch’ and ‘Scale-Up Insider’ provide
audiences with best projects pitching techniques and insights on operations of start-ups
and mSMEs by experts.
Abu Dhabi SME Hub has also upgraded the platform to enhance experience of
entrepreneurs, mentors, and partners. As a result, users base grew to over 17,000
unique users who benefit from various services and tools to set up and run their
businesses. The platform provides mSMEs with updates on initiatives and
announcements as well as best business practices by engaging a multi-format
educational content, implementing market-tested strategies and technologies through
partnerships with key market players and connecting with the wider business
ecosystem, including government entities, regulators, investors, mentors, and peers.
Abu Dhabi SME Hub follows an approach that champions collaboration to support
startups and mSMEs, giving them access to a diverse pool of mentors to address all
issues, topics, challenges faced by entrepreneurs and mSMEs business owners at
different stages of their journey in one-on-one advisory sessions. The number of
mentors, with vast experiences in various fields, has rose to over 35 in the last period.