January 20, 2022

Fruit Attraction 2021

Fruit Attraction 2021 to be held from 5th to 7th October 2021 in Madrid. The application period has begun for  participating as exhibitors in the world’s major 2021 event for fruit and vegetable product sales, with 28 April being the priority deadline.

Reinforcing the physical meeting at Ifema, Fruit Attraction will bring together the entire professional fruit and vegetable community for 365 days a year through the Fruit Attraction LIVEConnect platform, a digital tool that enhances and complements business and networking opportunities between operators and retailers from all over the world.

The application period is open for participation in Fruit Attraction 2021, which will be held in person from 5 to 7 October in Madrid. The three-day industry reunion will once again make the fair the world epicenter of fresh product marketing, where innovation, quality, and diversity are the core mantras of operators and retailers from all over
the world when planning their campaigns at a key time like early October.

Starting in April an entire investment and action plan is put in motion to guarantee the presence of the major demand groups from all over Europe and third countries, including the biggest International Guest Programme in the history of Fruit Attraction.

Alongside the physical gathering, the fair will bring the entire fruit and vegetable community together year-round with Fruit Attraction LIVEConnect platform, a digital tool that enhances and complements the on-site event with new features to enhance both initiatives. This ensure that Fruit Attraction, organised by IFEMA and FEPEX , will be much more than just the face-to-face industry reunion. The fair is presenting a new hybrid value proposal that enhances on-site efficiency through technology:

With an optimistic European health scenario after the summer, the time has come for fruit and vegetable suppliers and marketers from all over the world to meet again at Fruit Attraction 2021, with operators and retailers under the same roof in a safe work environment filled with commercial opportunity, to showcase all the innovation and evaluate the news and trends of the global fruit and vegetable market and its entire value chain.

Fruit Attraction has established itself in the right place at the right time for companies and their commercial staff and products to achieve world industry leadership. Three days to consolidate and open export markets; hold face-to-face meetings with the world’s main operators and retailers; generate and raise sales opportunities on a massive scale; build
loyalty and centralise meetings with regular customers; expand and enhance personal networking. It is the space to enhance brand positioning and awareness of new products, to show and exhibit products, formats, and services on-site, and to be part of the relationship between suppliers, operators, and retailers from all over the world.

Related articles

Gulfood 2022 to supercharge UAE’s leading role in driving a better future for global food sector

> 27th Edition of Gulfood to Host First City-Wide Campaign with Gulfood Zero WasteWeek > Ecommerce, Technology, Sustainability, Zero Waste, & Plant-based Produce > Drivers to Headline Year’s First Global F&B Sector Gathering > Disruptive Cellular Agriculture Bio-Innovation & Slow Food Trend in the Spotlight > More than 4,000 Companies and Over 200 Industry Thought

VDMA: Web-talk series on confectionery technology

Starting on May 11, the VDMA Food Processing and Packaging Machinery Association is launching a web talk series together with its member companies on innovative production and packaging ideas for chocolate products, sugar confectionery, snacks, wafers and cookies.   There is hardly any segment in the food industry launching more product innovations on the market

Leave a Reply

Your email address will not be published. Required fields are marked *

%d bloggers like this: