February 26, 2024

Microsoft unveils path to accelerating sustainability with AI in the Middle East

Five-point playbook highlights the opportunities that AI provides governments, businesses, and society for accelerating sustainability

Microsoft has released a whitepaper titled “Accelerating Sustainability with AI: A Playbook” ahead of the 28th Conference of the Parties (COP28), taking place at Expo City in Dubai from November 30th to December 12th. The playbook outlines a comprehensive strategy for governments, businesses, and civil society organizations to leverage artificial intelligence (AI) in propelling the transition to a net-zero, climate-resilient, and nature-positive future.

Samer Abu-Ltaif, CVP and President of Central and Eastern Europe, Middle East and Africa (CEMA) at Microsoft

Samer Abu-Ltaif, CVP and President of Central and Eastern Europe, Middle East and Africa (CEMA) at Microsoft

Commenting on the release of the paper, Samer Abu-Ltaif, CVP and President of Central and Eastern Europe, Middle East and Africa (CEMA) at Microsoft said, “Climate change is the defining issue of our generation, impacting our communities and natural environment like never before. We are at a critical moment for environmental sustainability, and government leaders, businesses, and civil society must work hand in hand and use every tool available to us, including AI. In line with our commitment to share our learnings, innovations, and best practices with decision-makers, researchers, data scientists, developers, and others, we hope this will serve as an important resource and a catalyst for how to unlock the full potential of AI for a sustainable future.”

The playbook highlights the three unique, and most crucial abilities, that AI possesses for overcoming bottlenecks that exist on the path to net zero. This includes the ability to discern patterns, predict outcomes, and optimize performances in complex systems; the ability to accelerate the discovery and development of solutions like low-carbon materials, and climate-resilient crops; and finally the ability empower the sustainability workforce of the future.

Juan M. Lavista Ferres, Vice President and Chief Data Scientist of the AI for Good Lab at Microsoft – and one of the authors of “Accelerating Sustainability with AI: A Playbook,” – noted that while AI is already contributing to sustainability-related discoveries, its true transformative potential is only just beginning to be realized. “The challenge now is to prime the global technology, energy, and policy landscape to encourage AI innovation. This will enable the deployment of solutions that accelerate decarbonization, which will enable the development of even more sustainable AI operations, and in turn, can enable AI to scale the deployment of more sustainability solutions. It is a continuous cycle of innovation and progress.”

Microsoft’s playbook offers a five-point approach to help achieve this continuous cycle which includes: investing in AI to accelerate sustainability solutions; developing digital and data infrastructure for the inclusive use of AI for sustainability; minimizing resource use in AI operations; advancing AI policy principles and governance for sustainability; and building workforce capacity to use AI for sustainability.

Microsoft will showcase the playbook at COP28, where the company is participating as a Climate Supporter and Climate Innovator partner in a dedicated booth, along with 20 of its global partners. The company will showcase how its Microsoft Cloud for Sustainability suite is building AI into many of its products and solutions to help customers make more impactful decisions toward net-zero goals. It will also unveil how its AI for Earth and AI for Good programs are helping to place the latest AI technologies into the hands of changemakers globally, who are developing innovative solutions to address many environmental challenges.

Discover Microsoft’s latest sustainability innovations at Booth #70 in Hall 1 at the Technology and Innovation Hub in the Green Zone. To learn more about the insights in Microsoft’s AI playbook, click here

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