The 2023 Malaysian International Food & Beverage Trade Fair (MIFB) welcomed a record-breaking 9,000 visitors on its opening day today, and expecting 20,000 more over the next three days. Running till 14 July 2023 at the Kuala Lumpur Convention Centre (KLCC), this 22nd edition of Malaysia’s leading F&B trade event is bringing together over 400 exhibitors from over 60 countries with a special focus on innovating solutions for a more resilient food ecosystem in the region.
Themed “Accelerating ASEAN’s Food Security and Sustainability”, MIFB 2023 aims to empower F&B enterprises with collaborative solutions to continue growing even in the face of challenging economic climates, particularly as rising operational costs continue to impact the industry. The exchange of industry knowledge is to facilitate a more stable and sustainable growth for the F&B trade as a whole, as well as to overcome disruptions in the global food value chain like food wastage and climate change.
Held alongside the 20th China-ASEAN Expo 2023 Roadshow (Malaysia) & Guangxi Export Fair, producers, manufacturers, and suppliers from across the world’s food map are showcasing their technology at MIFB. The exhibits span eight key segments: meat and poultry, fish and seafood, dairy, drinks, confectionery and snacks, halal food, naturally healthy foods, and packaging.