February 28, 2024

Propak East Africa 2024, a key to exploring business potentials

Propak East Africa’s 2024 exhibition is the perfect opportunity for exhibitors to connect with potential business partners and clients in one of Africa’s most dynamic markets. It is a platform that offers a unique chance to establish valuable connections and explore potential business opportunities within the region.

According to the African Development Bank, East Africa is projected to have the highest regional economic performance on the continent in 2023 and 2024, with growth figures at over 5%. The region’s real GDP is propelled by its services sector, which contributes almost half of the economic growth. The East African Community (EAC) market comprises six countries with a total population of over 177 million people and a total GDP of US$444 billion. Kenya, which is the economic, commercial, financial, and logistics hub of East Africa, has a domestic market of over 50 million people and is a leading economy in sub-Saharan Africa. The E-commerce market in Africa is also forecast to continuously increase between 2023 and 2027 by a total of 23 billion U.S. dollars. In its 8th edition, Propak East Africa 2024 will be taking place at the Sarit Expo Centre in Nairobi, Kenya, in presence of over 5,500 key decision-makers from the region.

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